NSPCC
Legacy Marketing
The NSPCC understood that the decision to
leave a legacy doesn’t conform to the typical fundraising transaction, so they set out to reinvent it…
Royal British Legion
In Memoriam New Tribute Fund Site
On Remembrance Day, 11 November 2010, the Royal British Legion launched a new website to help people remember loved ones all year round…
NSPCC
Love Santa Viral
The NSPCC have a fantastic product called ‘Letters from Santa,’ which has, until recently, always been marketed offline. Whitewater pitched against five other agencies to creatively market the product online…
The Brooke
Welcome Process
We work with charities who struggle with donor retention and keeping attrition rates of new supporters low. One of our current clients,
The Brooke, found that attrition for their DRTV recruits…
Emmaus
Cash to regular giving conversion
We work with a number of charities that recruit cash donors but who struggle to convert them to regular givers due to the lack of a clear regular giving proposition…
RNLI
RNLI Upgrade
We work with the Supporter Development team
at the RNLI to help them with retaining and stewarding existing supporters. Our main aim
is to enhance the commitment of supporters to protect and grow income…
RNLI
RNLI Shoreworks
One of our recent issues has been to develop ways to engage a changing target audience – who have very different wants and needs – whilst maintaining or increasing lifetime value…
WaterAid
WaterAid High Value Donor Programme
International charities like WaterAid, find it much more difficult to ‘close the gap’ between the potential donor and the work being done, so we developed a radical new approach to their fundraising…
SolarAid
Supporter Feedback (The Glass Workshop)
SolarAid strongly share our passion for stewardship and wanted to show donors the impact of their donations in an inspiring way. They were unable to invest heavily in it, so we invested ourselves and tested it online…
Breakthrough
Breakthrough Breast Cancer In Memoriam
Tributefunds.com allows any of your supporters to set up an online ‘Tribute Fund’. A Tribute Fund is an unrestricted fund set up in the name of someone who has died…
