Acquisition

One of our clients had a banker pack that hadn’t been beaten for 15 years. They gave the job to us and we beat it. Twice. There are probably a few different reasons why we’re good at turning a declining recruitment medium into a profitable area, but what sets us apart is what’s at the heart of everything we do – we know how donors think.

We spend time getting to know them, listening to them and creating innovative communication platforms that speak to them in a way they’ll respond to. Our research on baby boomers, for example – conducted at our in-house facility – has repeatedly improved acquisition results and enabled us to maximise income from this key audience.